Streets Ville Accounting
Project Overview
Professional accounting and tax expertise platform with dedicated client resource modules.
The Challenge
Marketing data was siloed, making it impossible to track the true ROI of ad campaigns.
The Solution
Built a centralized data pipeline using Python scripts and Zapier to sync all marketing touchpoints into a single source of truth.
Key Achievements
Accurate attribution for 100% of leads
20% optimization in ad spend
Automated weekly performance reports
My Role
Marketing Tech Engineer
Engagement Period
2023
Core Technologies
WordPressAccountingCMSProfessional Services
Launch Project
Source Code
Source Private